Market Research Analysts and Marketing Specialist Career

Job Description: Research conditions in local, regional, national, or online markets. Gather information to determine potential sales of a product or service, or plan a marketing or advertising campaign. May gather information on competitors, prices, sales, and methods of marketing and distribution. May employ search marketing tactics, analyze web metrics, and develop recommendations to increase search engine ranking and visibility to target markets.


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Market Research Analysts and Marketing Specialist Career

Salary Info

Median Annual Wage

$83,190

Median Hourly Wage

$40.00*

Total Employed Nationally

846,370


Source: Bureau of Labor Statistics May 2023 wage data and 2022-2032 employment projections. "Projected growth" represents the estimated change in total employment over the projections period (2022-2032). "Projected job openings" represent openings due to growth and replacement.